How to Discover Your Customers' Favorite Social Media Platforms



How to Discover Your Customers’ Favorite Social Media Platforms by Beth Hayden Every few months, a hot, new social media tool hits the scene — Pinterest, Periscope, Foursquare, Blab — and some marketing experts make it sound like if you're not using that new platform, you're missing out. That notion gives me a massive headache. Like everyone else, I feel pressured to have a presence on every social media platform, but I can't possibly contribute to every one — at least not without doing a lousy job on all of them. Wouldn't it be great if we could simply focus our social media marketing efforts on one or two platforms we know our prospects use to share content and connect with one another? But how do you know which social media sites to choose? Read and comment Rainmaker.FM Elsewhere: Brian Clark on Write With Impact by Caroline Early This week on Elsewhere, Brian Clark sits down with Glenn Leibowitz on Write With Impact to share his story about quitting corporate life, which ultimately led to building a multi-million dollar software company. Listen The Writer Files: How Neuroscientist Michael Grybko Defines Writer’s Block: Part Two by Kelton Reid Welcome to another guest segment of ‘The Writer’s Brain’ where we pick the brain of a neuroscientist about the elements of great writing. This week’s show covers some possible origins and solutions to an ailment known only to writers. Listen Confessions of a Pink-Haired Marketer: Launching Your First (or Next) Digital Product by Sonia Simone Ready to launch a digital product? Here’s are the first steps to get you moving … Listen Rainmaker Rewind: How Neuroscientist Michael Grybko Defines Writers Block: Part One by Caroline Early Welcome to another guest segment of ‘The Writer’s Brain’ where host Kelton Reid picks the brain of a neuroscientist about the elements of great writing. This week’s show covers some possible origins and solutions to an ailment known only to writers. Listen Copyblogger FM: 5 Suggestions When You’re Writing About Controversy by Sonia Simone Expressing deeply­ held values in your content can have powerful results. But what happens when the conversation becomes controversial? Listen Rainmaker.FM Elsewhere: Brian Clark on Write With Impact by Caroline Early This week on Elsewhere, Brian Clark sits down with Glenn Leibowitz on Write With Impact to share his story about quitting corporate life, which ultimately led to building a multi-million dollar software company. Listen The Writer Files: How Neuroscientist Michael Grybko Defines Writer’s Block: Part Two by Kelton Reid Welcome to another guest segment of 'The Writer's Brain' where we pick the brain of a neuroscientist about the elements of great writing. This week's show covers some possible origins and solutions to an ailment known only to writers. Listen Confessions of a Pink-Haired Marketer: Launching Your First (or Next) Digital Product by Sonia Simone Ready to launch a digital product? Here's are the first steps to get you moving … Listen Rainmaker Rewind: How Neuroscientist Michael Grybko Defines Writers Block: Part One by Caroline Early Welcome to another guest segment of 'The Writer's Brain' where host Kelton Reid picks the brain of a neuroscientist about the elements of great writing. This week's show covers some possible origins and solutions to an ailment known only to writers. Listen Copyblogger FM: 5 Suggestions When You’re Writing About Controversy by Sonia Simone Expressing deeply­ held values in your content can have powerful results. But what happens when the conversation becomes controversial? Listen ©2015 Rainmaker Digital, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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