4 Trust-Building Steps that Get Your Prospects to Eat Out of Your Hands



4 Trust-Building Steps that Get Your Prospects to Eat Out of Your Hands

by Beth Hayden

Are you scaring away your best prospects?

When you're new to content marketing, you might inadvertently send a frightening message to your potential customers and clients.

Your heart is probably in the right place. You're trying to provide value and put your best offers in front of people — but your approach might miss the mark.

And that wrong approach might cause terrible conversion rates for your opt-in forms and low sales of your products and services.

Want to know how to stop scaring off your prospects, build trust, and start attracting tons of subscribers and sales?

The key is learning how to get birds to eat out of your hands.


The Writer Files: How Bestselling Hybrid Author Dean Wesley Smith Writes: Part One

by Kelton Reid

Wildly prolific, bestselling novelist Dean Wesley Smith has been a full-time writer since the ’80s, and he made a visit to the show to talk about how he has written (and ghostwritten) hundreds of titles over the years.


Hack the Entrepreneur: Why You Should Stop Waiting to Do Work That Matters

by Jon Nastor

My guest today is a former actress, clothing designer, and reluctant entrepreneur.


Confessions of a Pink-Haired Marketer: Things I Love / Things I Hate #3: Nerdy Nummies and Crummy Content

by Sonia Simone

Great content creators are made, not born. It takes a mix of a well-chosen topic, smart content strategy, attention to craft, and lots of personality. Then, as Rosanna Pansino would say, just Put it all together!


Rainmaker Rewind: How to Book Engaging Podcast Interviews

by Caroline Early

According to our favorite Showrunners Jerod Morris and Jon Nastor, there is one path that stands above all others as the simplest way to build an audience of responsive and loyal listeners.


Copyblogger FM: Behind the Scenes at the Rainmaker Digital Company Meeting!

by Sonia Simone

The theme behind the scenes at the Rainmaker Digital company meeting this year was: A bias for action. Here are some resources for you to get it all done!


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