3 Surprising Stages of Successful Landing Pages



3 Surprising Stages of Successful Landing Pages by Aaron Orendorff Landing pages support content marketing. The tricky thing is … landing pages are not home pages. They're not blog posts, cornerstone content, white papers, case studies, product description pages, or even sales pages. And you can't treat them like they are. High-converting landing pages consist of three action-driving stages: before, during, and after. Tragically, when many content marketers build landing pages, they focus on just one stage: during. But if you don't invest effort into what happens before and after you present your landing page, it doesn't stand a chance of achieving the results you want. Read and comment Rainmaker.FM Elsewhere: Brian Clark on The Side Hustle Show by Caroline Early Brian Clark and host Nick Loper dive into the details of monetizing a blog, what it's like to start a blog today, and what it means to be unemployable. Listen Zero to Book: How to Push Through the Awkward Stage of Becoming an Author by Pamela Wilson Surprise! The most important part of writing a book may not be the writing itself. There’s intrinsic value to the things that inspire the writing process — but happen away from the keyboard. Listen The Writer Files: How Long-Form Journalist Kent Russell Writes: Part Two by Kelton Reid Gonzo essayist and creative non-fiction author — Kent Russell — dropped by to chat about his hybrid reportage on the margins of society, and the process of a big city, freelance journalist. Listen Hack the Entrepreneur: How to Expand Your Thinking by Jon Nastor My guest today is a Master of Neuro-linguistic Programming, an executive coach, keynote speaker, and an entrepreneur. Listen Confessions of a Pink-Haired Marketer: Leadership, Categories of One, and Purple Rain by Sonia Simone Real leadership starts when you step up with the courage to be a category of one. Listen Rainmaker.FM Elsewhere: Brian Clark on The Side Hustle Show by Caroline Early Brian Clark and host Nick Loper dive into the details of monetizing a blog, what it's like to start a blog today, and what it means to be unemployable. Listen Zero to Book: How to Push Through the Awkward Stage of Becoming an Author by Pamela Wilson Surprise! The most important part of writing a book may not be the writing itself. There's intrinsic value to the things that inspire the writing process — but happen away from the keyboard. Listen The Writer Files: How Long-Form Journalist Kent Russell Writes: Part Two by Kelton Reid Gonzo essayist and creative non-fiction author — Kent Russell — dropped by to chat about his hybrid reportage on the margins of society, and the process of a big city, freelance journalist. Listen Hack the Entrepreneur: How to Expand Your Thinking by Jon Nastor My guest today is a Master of Neuro-linguistic Programming, an executive coach, keynote speaker, and an entrepreneur. Listen Confessions of a Pink-Haired Marketer: Leadership, Categories of One, and Purple Rain by Sonia Simone Real leadership starts when you step up with the courage to be a category of one. Listen Find Out More ©2015 Rainmaker Digital, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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