Should You Publish Guest Blog Posts on Your Website?



Should You Publish Guest Blog Posts on Your Website? by Stefanie Flaxman "Come sit down, Child. Gently put your hands on my crystal ball," I say, directing you into my dimly lit fortune teller studio. I'm wearing a Stevie Nicks-inspired black lace shawl and gold hoop earrings. "You'd like to know if you should publish guest blog posts on your website, yes? Let's ask." My long, blood-red fingernail taps on the glass, as a thick fog swirls underneath the surface of the orb for several minutes. "Looks like I can't help you. Good thing you paid in advance." And with a swift kick in the rear, you exit the studio without an answer. My crystal ball couldn't help you decide whether or not you should publish guest blog posts on your site because it depends on a number of specific circumstances. This post will help you focus on the factors you need to consider before you start running a multi-author publication. (Who knew an article could provide more guidance than a crystal ball?) If "multi-author publication" sounds advanced, don't worry — we'll get started with Editor-in-Chief 101. Read and comment Rainmaker Rewind: How to Stir Up Reader Interest by Dishing Out Your Ideas by Caroline Early This week, I'm excited to share one of our newer shows with you: Zero to Book. In this episode, Jeff Goins and Pamela Wilson discuss reader feedback, exceeding expectations and three ways to apply the principle of generosity breeding reciprocity. Listen Copyblogger FM: 7 Ways to Get Smarter with Social Media Listening by Sonia Simone If you want to get smarter and more successful, you need to hone this skill: Listen. Listen The Digital Entrepreneur: How Email (Still) Creates the Profit Engine of Your Digital Business by Brian Clark Today, we begin our five-episode series breaking down the elements of the modern marketing website. We begin with an element that remains incredibly powerful, despite still getting overlooked far more than it should. Listen Hack the Entrepreneur: Hug Your Haters, with Jay Baer by Jon Nastor Today's guest has spent the past 20 years in digital marketing, consulting for more than 700 companies during that period, including 30 of the FORTUNE 500. Listen Editor-in-Chief: How to Make Singular and Plural Nouns Possessive by Stefanie Flaxman Edit of the Week: dissecting possessive, plural, and plural possessive (plus how to stop overcomplicating words that end with the letter "s") Listen Rainmaker Rewind: How to Stir Up Reader Interest by Dishing Out Your Ideas by Caroline Early This week, I'm excited to share one of our newer shows with you: Zero to Book. In this episode, Jeff Goins and Pamela Wilson discuss reader feedback, exceeding expectations and three ways to apply the principle of generosity breeding reciprocity. Listen Copyblogger FM: 7 Ways to Get Smarter with Social Media Listening by Sonia Simone If you want to get smarter and more successful, you need to hone this skill: Listen. Listen The Digital Entrepreneur: How Email (Still) Creates the Profit Engine of Your Digital Business by Brian Clark Today, we begin our five-episode series breaking down the elements of the modern marketing website. We begin with an element that remains incredibly powerful, despite still getting overlooked far more than it should. Listen Hack the Entrepreneur: Hug Your Haters, with Jay Baer by Jon Nastor Today's guest has spent the past 20 years in digital marketing, consulting for more than 700 companies during that period, including 30 of the FORTUNE 500. Listen Editor-in-Chief: How to Make Singular and Plural Nouns Possessive by Stefanie Flaxman Edit of the Week: dissecting possessive, plural, and plural possessive (plus how to stop overcomplicating words that end with the letter "s") Listen Find Out More ©2015 Rainmaker Digital, LLC • 1942 Broadway, Suite 407 • Boulder, CO 80302

   

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